Master's Degree in Business Development & Commercial Management
The Business Development & Commercial Management specialisation at EDC Paris trains managers capable of developing business and commercial growth in both B2B and B2C sectors, in France and internationally.
- BAC+5
- Sept. 2026
- 2 years
- 120 ECTS
- French
- September: starting €11,200
ABOUT
Developing markets, signing strategic contracts, leading sales teams: in an ultra-competitive world, companies are looking for people who can create value and growth. The Business Development & Commercial Management specialisation of the EDC Paris Grande École Programme trains the sales managers of tomorrow, who are equally at ease in B2B and B2C, in France and internationally.
Why choose the Business Development & Commercial Management specialisation?
Because business development is central to business performance, this specialisation prepares you for roles with a strong strategic impact, directly linked to growth and value creation.
An action-oriented specialisation
The Business Development & Commercial Management specialisation combines strategic and operational vision. It enables you to master the entire commercial cycle: prospecting, negotiation, performance management, team management and new market development.
Skills sought after by companies
You will develop key skills that are highly sought after by recruiters: market analysis, business strategy development, key account management, commercial leadership and the ability to thrive in complex and competitive environments.
A B2B, B2C and international outlook
The specialisation prepares you to work in both B2B and B2C, in France and internationally, thanks to a comprehensive approach to commercial issues and real-life case studies inspired by the reality of business.
A professional and academic approach to teaching
The specialisation is based on a strategic balance between academic rigour and a professional approach. The courses, taught by both academic researchers and business development professionals, combine theoretical input, case studies, role-playing and real-world projects. This educational mix allows students to develop a deep understanding of commercial issues, while acquiring directly applicable skills in line with market expectations.
Varied and evolving career opportunities
This specialisation opens the door to a wide range of careers: business developer, sales engineer, key account manager, sales manager, project manager or even development director.
Who is this specialisation for?
The Business Development & Sales Management specialisation is for students who want to move into senior sales roles at the heart of corporate strategy and growth.
It is particularly suited to students who:
· are attracted to the challenges of development, negotiation and commercial performance,
· wish to combine strategic vision with operational action,
· are comfortable in dynamic, competitive and constantly changing environments,
· are keen to work in B2B or B2C, in the UK or internationally.
This specialisation is also suitable for students with a strong interest in customer contact, commercial project management and team management, who are looking for a demanding, practical course that is directly connected to the realities of the field.
Qualifications and accreditations
Titre RNCP 38062 - DipViGrM - EDC Paris Business School Diploma - Master's Degree
Date of registration: 28-09-2023
Legal name of certifying body: Ministry of Higher Education and Research
KEY INFORMATION ABOUT THE PROGRAMME
OBJECTIVES
· Develop new markets in France and internationally Learn to identify opportunities, analyse customer needs and build tailored commercial offers.
· Master the entire sales cycle From prospecting to customer loyalty, including negotiation and closing, acquire a detailed understanding of each stage of the sales process.
· Learn complex negotiation and sales techniques Develop specific expertise in key account management through real-life case studies.
· Respond to real business issues Work on real-life situations to prepare for the operational challenges of the business world.
· Develop managerial and leadership skills Learn how to lead a network, manage a sales activity and manage a team.
PROGRAMME HIGHLIGHTS
· A commercial challenge in partnership with a major company A real-life scenario that tests students' analytical, persuasion and negotiation skills.
· A comprehensive approach to business development Training covering both B2B and B2C, enabling students to thrive in a variety of environments: industrial markets, services or consumer goods.
· A teaching approach combining academic excellence and professionalisation A strategic balance between theory and practice, provided by lecturers, researchers and professionals.
SKILLS DEVELOPED
· Market analysis and identification of growth opportunities
· Development and implementation of commercial strategies
· Mastery of the sales cycle and customer relations
· Negotiation techniques and complex sales
· Commercial project management and results-oriented approach
· Leadership, network coordination and team management
· Adaptability to national and international contexts
PROGRAMME
CURRICULUM & PROFESSIONAL EXPERIENCE
The Business Development & Commercial Management specialisation is part of a work-study programme that allows students to develop solid skills while being fully immersed in the corporate world.
The programme combines academic teaching, applied projects, business challenges and long-term professional experience to promote the gradual, consistent and directly operational development of skills.
THE RHYTHM
The programme is organised on a work-study basis: 1 week at school / 3 weeks in a company, allowing for the continuous practical application of academic knowledge.
Laying the foundations of management and business
Semester 7 forms the academic and managerial basis of the programme. Students consolidate their knowledge of strategy, economics, finance, management and CSR in order to understand how businesses operate globally and the challenges they face in terms of performance.
This semester enables students to acquire the tools they need to tackle business development issues methodically and with perspective.
Entering the Business Development & Commercial Management specialisation
From Semester 8 onwards, students fully enter the Business Development & Commercial Management specialisation. They discover the fundamentals of business development, customer relations and growth strategy.
The courses enable students to analyse markets, understand customer needs, structure a commercial approach and grasp the challenges of business development, while combining strategic thinking with initial practical application in a business context.
Deepening and mastering the levers of business development
Semester 9 deepens specialisation with a focus on the key levers of business development: advanced negotiation, complex sales, key account management and sales performance management.
Through real-world case studies, applied projects and interactions with professionals, students develop operational expertise that enables them to take on commercial responsibilities in demanding environments, in both B2B and B2C contexts.
Professionalisation and final dissertation
Semester 10 is devoted to advanced professionalisation in the workplace and at school, and to writing a final dissertation based on a real-world issue, often directly related to the assignments completed.
This semester allows students to draw on all the skills they have acquired, demonstrate their strategic analysis skills and formulate high value-added recommendations, marking the culmination of their specialisation programme.
The Master in few figures
Admissions
ADMISSIONS BASED ON QUALIFICATIONS - 4TH YEAR
THE TERMS AND CONDITIONS
Admission based on COMPETITIVE EXAMINATION + motivational interview
The entrance examinations are open to students who are currently pursuing or have obtained a two-year or three-year higher education diploma and wish to enrol in the Grande École Programme at EDC Paris Business School in the third or fourth year.
Contents of the file:
- Application file (in PDF format, provided to candidates by the admissions team)
- Copy of your identity document
- Copy of your most recent diploma
- Certificate of enrolment specifying the diploma you are currently studying for
- Transcripts for the last two years
- CV Career plan letter
- Copy of your baccalaureate diploma
- Baccalaureate transcript Proof of payment of the £50 registration fee (€25 for scholarship recipients) - EDC Paris Business School students are exempt from registration fees.
THE EXAMS
WRITTEN EXAMS + ORAL EXAM
The written exam is conducted remotely. You have the option of taking this exam within 48 hours of receiving your exam notification email.
English written tests
1 hour - Weighting 5
Document analysis: 10 questions Audio analysis: 10 questions Grammar knowledge:
Admission to Year 3: 20 questions
Admission to Year 4: 30 questions
Aptitude test
1 hour - Weighting 5
Numeracy: 10 questionsReasoning: 6 questionsExpression: 6 questionsLogic: 10 questions
During the oral exam, you will meet with your admissions advisor and will need to convince them of the consistency of your academic background, your motivations, and your study and career plans.
Motivational interview
30 minutes - Weighting 5
To apply for the third and fourth years of the Master In Management at EDC Paris Business School, please contact the admissions team.
International admissions
ADMISSIONS BASED ON APPLICATION - 4TH YEAR
TERMS AND CONDITIONS
Admission based on COMPETITIVE EXAMINATION + motivational interview
Contents of the application:
Application form (PDF file provided by the institution),
Identity document
CV
Cover letter (academic and professional plans),
Last two transcripts (minimum)
Copies of diplomas obtained,
Any other documents that may enhance your application (certificates, letters of recommendation, etc.)
Response within 24 hours.
EXAMS
WRITTEN EXAMS + ORAL EXAM
File review
Motivational interview
Language test
Application deadlines may vary depending on the programme start date or the time required to obtain a visa (8 weeks before the start date). Please contact the admissions team if necessary. If you have a disability and would like to join us, you can find more information on our accessibility page.
TUITION FEES
SEPTEMBER
French and European Union students and international students:
4th and 5th year: €11,800 incl. VAT/year*
* fees for the 2025/2026 academic year
FINANCING
Wondering how to finance your studies? Discover the resources available at EDC Paris Business School to help you finance your studies.
YOUR ADMISSION TEAM
Head of Promotion and Admissions Competitions:
Alexandre Skander KLILA
Competition Project Manager :
Justine MORIN
Promotion Officer: Mathieu DA SILVA
CAREER
Our Master's in Management allows you to obtain an RNCP* Level II certification (Level 7 – European classification), equivalent to a five-year higher education degree and/or an official degree awarded by a foreign university.
A network of over 18,500 alumni, including 5,000 business leaders in 71 countries. A strong bond that, for over 20 years, has led more than 300 alumni to become owners of their school. Visit the Force EDC website, our alumni network.
Types of jobs available:
Once you have obtained your degree, a variety of jobs are available. These are jobs that require the supervision of a team or project, such as: SME-SMI managers, business creators, administrative executives, sales executives, management controllers, project managers, accountants, product managers, human resources managers, auditors, marketing managers and corporate relations managers.
ROME code(s):
M1202 - Accounting, auditing and financial control
M1302 - Small and medium-sized enterprise management
M1707 - Commercial strategy
M1705 - Marketing
M1205 - Administrative and financial management
Percentage continuing their studies: 7%
Percentage entering the workforce: 79%
(Class of 2023-2024)
FAQ
Do you have questions about the Master in Management at EDC Paris Business School and the careers it leads to? This FAQ aims to provide clear answers to your questions and guide you in your career choices. Whether you want to specialise in finance, business development or digital marketing, you will find useful information here to help you better understand our programmes and the career opportunities they offer.
STUDENT LIFE
Community involvement and solidarity are at the heart of EDC Paris Business School's educational programme. Students can join one of the school's 13 associations or get involved with a partner association and carry out projects related to the social and non-market economy.
Students choose to join one of the EDC Paris Business School associations (Student Union, Sports Union, EDC Gala, Entrepreneurs' Club, etc.).