EDC Paris Business School

MSc In – Business Development & Business Management

Implement business development strategies to acquire and retain your clients, and embark on the conquest of new markets in an international context. You will receive personalised support with a high-level "sparring partner" to guide you in the follow-up of your strategic project.

  • March 2026/September 2026
  • 1 or 2 years
  • 120 ECTS
  • French
  • March: starting €13,800/ September: starting €14,200

MSc IN BUSINESS DEVELOPMENT & MANAGEMENT COMMERCIAL

Implement business development strategies to acquire and retain your clients, and embark on the conquest of new markets in an international context. You will receive personalised support with a high-level "sparring partner" to guide you in the follow-up of your strategic project.

Titre RNCP 39484 - Diplôme EDC Paris Business School – Level 7

DIPLOVIS - Graduate diploma in business development and digital transformation

Registration date: 07-29-2024

Legal names of certifiers: Ministère de l'Enseignement Supérieur et de la Recherche and EDC Paris

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Diplôme visé contrôlé par l'état

KEY INFORMATIONS

  • THE OBJECTIVES OF THE MSc IN BUSINESS DEVELOPMENT & BUSINESS MANAGEMENT

    • Learn to develop new markets in France and internationally
    • Master the sales cycle
    • Master negotiation and complex sales techniques, with a particular focus on key accounts
    • Address real-world issues faced by businesses
    • Know how to manage a network and lead a team

    GENERAL OBJECTIVES

    • Design and implement a business strategy in compliance with legislation, while maintaining a sustainable and entrepreneurial approach
    • Manage the operations of a specific professional field
    • Lead and manage teams and/or projects
    • Develop and deploy a development or digital project
    • Drive change and promote the organisational and digital transformation of the company
    • Mobilise and produce highly specialised knowledge
    • Evaluate financial performance and allocate the company's financial resources appropriately
    • A commercial challenge proposed to students by a large company to stimulate them by fostering a spirit of competition
    • A comprehensive approach to business development, both in B2B and B2C
    • Work study program
  • Start date:

    1st academic year: 3 October 2025 to 17 July 2026

    2nd academic year: 6 October 2025 to 24 July 2026

    In the 1st and 2nd year, the training is carried out as an initial training or work-study program at the rate of 3 weeks / 1 week. 

  • Spring term March 2026:

    1st year: €13,800

    2nd year: €16,400

    September term 2026:

    1st year: €14,200

    2nd year: €16,700

    DISCOVER THE DIFFERENT TYPES OF FINANCING AVAILABLE

  • Types of jobs available :

    The most common positions in this business are :

    Functions linked to innovation, marketing or innovation financing:

    - Product or service manager

    - Product manager

    - Innovation project manager

    - Analyst / Innovation financing manager

    Consulting positions :

    - Innovation consultant

    - Strategy and change management consultant

    Business development functions :  

    - Business Developer  

    - Business Analyst

    Functions linked to entrepreneurship :

    - Entrepreneur

    - Strategy and development manager  

    ROME code(s) :

    M1703 - Management and product management
    M1402 - Organization and management consulting
    M1302 - Management of a small or medium-sized company
    M1707 - Sales strategy

  • Percentage continuing their studies: 0%

    Percentage entering the workforce: 90%

    (Class of 2023-2024)

Message from Director

«The Masters of Science at EDC Paris Business School offer advanced training focused on emerging management careers, bridging data, AI, marketing, finance, and strategy. These programs combine scientific knowledge, technological innovation, and managerial expertise. They prepare students to analyze, design, and implement effective solutions in a competitive, globalized environment. The interdisciplinary approach fosters the development of strategic and operational skills, enhancing graduates’ international employability.»

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hassen rais mot du directeur

— Hassen Raïs, Director of MSc programs

PROGRAM

EXAMPLES OF COURSES, TEACHING METHODS AND ASSESSMENT PROCEDURES

SEMESTER 1

Gestion de projet
Gestion de projet TD
Ethique & Management responsable
Ethique & Management responsable TD
Management Stratégique 
Management Stratégique TD
Ecosystème entrepreneurial 
Ecosystème entrepreneurial TD
Finance d'entreprise
Finance d'entreprise TD
Marketing stratégique 
Marketing stratégique TD
Business English
Séminaire Soft Skills

SEMESTER 2

Stratégie marketing digital 
Stratégie marketing digital TD
Business Development 
Business Development TD
Stratégie rh pour les entrepreneurs et managers
Stratégie rh pour les entrepreneurs et managers TD
Management de l'Innovation et et intelligence artificielle 
Management de l'Innovation et et intelligence artificielle TD
Stratégie de communication
Stratégie de communication TD
Agilité  stratégique face à l’urgence climatique
Agilité  stratégique face à l’urgence climatique TD
Ateliers Carrière et conférences Leadership
Business English
Expérience en entreprise / rapport de synthèse
Séminaire Soft Skills

SEMESTER 3

Méthodologie du mémoire de fin d'étude

Business English

Atelier carrière & projets profesionnels

Séminaire Soft Skills

Stratégie Océan bleu

Prospection & Social selling

Gestion commerciale B2B et négociation grands comptes

Ingénierie Client et CRM

Etudes de marché approfondies

SEMESTER 4

Business English

Atelier carrière & projets profesionnels

Mémoire de fin d'étude & soutenance

Expérience professionnelle / rapport de synthèse

Management et suivi grands comptes

Développement international

Veille stratégique et appels d'offres

Stratégie d’influence et Lobbying

Mission Développement Commercial

Négociation avancée + Hackaton négociation DCF

  • Project-based learning: case studies, team projects, association projects
  • Co-construction of knowledge: flipped classrooms
  • Blended learning: use of digital tools and videos to support diverse teaching methods, both in person and remotely
  • Immersive learning: in the workplace (internships, work-study programmes, assignments, student associations)

Throughout the academic programme, students are assessed in multiple ways:

  • Continuous assessments & Final Exams
  • Final Dissertation (MFE): Students write a final dissertation and defend it in front of a jury composed of two professors. The validation of the MFE is one of the requirements for obtaining the degree.

The teaching staff assess students based on six key cognitive skills:

  • Understanding: quizzes, matching exercises...
  • Recognition: quizzes, matching exercises...
  • Application of concepts and theories: practical exercises, simulations...
  • Analysis: problem-solving, case studies...
  • Immersion: case studies, critiques, assignments, business games
  • Creativity: projects, entrepreneurship...
GATEWAYS AND EQUIVALENTS, CONTINUING EDUCATION AND VALIDATION OF PRIOR LEARNING AND EXPERIENCE

No bridging courses or equivalents: enrolment in the programme requires you to complete all modules in their entirety.

If you want to continue your studies after the MSc In Business Develoment & Business Management, you can! 
You can, for example, subject to the prerequisites, decide to do a doctorate or a Master of Science in another speciality of your choice.

DISCOVER ALL THE POSSIBLE OPTIONS

Working professionals can apply to have their skills acquired through professional experience recognised via a process known as Validation Of Prior Learning and Experience (VAE), provided their application is submitted at least 9 months before the graduation panel.

For more information, please contact our Admissions Department:

JOINING THE PROGRAM

CANDIDATE PROFILE AND PREREQUISITES
  • Ideal for strengthening foundational knowledge in general management and beginning to specialise in a specific field.

    • For students holding a Bac+3 or equivalent international qualification.

    Admissions:

    • For domestic students: based on application and motivational interview.
    • For international students: based on application, motivational interview, and language test.

    Application deadline: according to the competition procedures or the programme start date (except for international students requiring a visa, who must apply 8 weeks before the start date).

    If you have a disability and wish to join us, you can find more information our accessibility page

  • Ideal for gaining a strong specialisation and receiving a level 7 RNCP qualification.

    • For students holding a Bac+4 or equivalent international qualification.

    Admissions:

    • For domestic students: based on application and motivational interview.
    • For international students: based on application, motivational interview, and language test.

    Application deadline: according to the competition procedures or the programme start date (except for international students requiring a visa, who must apply 8 weeks before the start date).

    If you have a disability and wish to join us, you can find more information our accessibility page

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