
MSc In – Business Development & Management Commercial
Implement business development strategies to acquire and retain your clients, and embark on the conquest of new markets in an international context. You will receive personalised support with a high-level "sparring partner" to guide you in the follow-up of your strategic project.
- Sept. 2025
- 1 or 2 years
- 120 ECTS
- French
- September and March: starting €13,800
MSc IN BUSINESS DEVELOPMENT & MANAGEMENT COMMERCIAL
Implement business development strategies to acquire and retain your clients, and embark on the conquest of new markets in an international context. You will receive personalised support with a high-level "sparring partner" to guide you in the follow-up of your strategic project.
Titre RNCP 39484 - Diplôme EDC Paris Business School – Level 7
DIPLOVIS - Graduate diploma in business development and digital transformation
Registration date: 07-29-2024
Legal names of certifiers: Ministère de l'Enseignement Supérieur et de la Recherche and EDC Paris

KEY INFORMATIONS
THE OBJECTIVES OF THE MSc IN BUSINESS DEVELOPMENT & COMMERCIAL MANAGEMENT
- Learn to develop new markets in France and internationally
- Master the sales cycle
- Master negotiation and complex sales techniques, with a particular focus on key accounts
- Address real-world issues faced by businesses
- Know how to manage a network and lead a team
GENERAL OBJECTIVES
- Design and implement a business strategy in compliance with legislation, while maintaining a sustainable and entrepreneurial approach
- Manage the operations of a specific professional field
- Lead and manage teams and/or projects
- Develop and deploy a development or digital project
- Drive change and promote the organisational and digital transformation of the company
- Mobilise and produce highly specialised knowledge
- Evaluate financial performance and allocate the company's financial resources appropriately
- A commercial challenge proposed to students by a large company to stimulate them by fostering a spirit of competition
- A comprehensive approach to business development, both in B2B and B2C
Start date:
1st academic year: 3 October 2025 to 17 July 2026
2nd academic year: 6 October 2025 to 24 July 2026
In the 1st and 2nd year, the training is carried out as an initial training or work-study program at the rate of 3 weeks / 1 week.
September 2025:
1st year: €13,800
2nd year: €16,400
Spring Intake March 2026:
1st year: €13,800
2nd year: €16,400
Types of jobs available :
The most common positions in this business are :
Functions linked to innovation, marketing or innovation financing:
- Product or service manager
- Product manager
- Innovation project manager
- Analyst / Innovation financing manager
Consulting positions :
- Innovation consultant
- Strategy and change management consultant
Business development functions :
- Business Developer
- Business Analyst
Functions linked to entrepreneurship :
- Entrepreneur
- Strategy and development manager
ROME code(s) :
M1703 - Management and product management
M1402 - Organization and management consulting
M1302 - Management of a small or medium-sized company
M1707 - Sales strategy
PROGRAM
SEMESTER 1
Gestion de projet
Gestion de projet TD
Ethique & Management responsable
Ethique & Management responsable TD
Management Stratégique
Management Stratégique TD
Ecosystème entrepreneurial
Ecosystème entrepreneurial TD
Finance d'entreprise
Finance d'entreprise TD
Marketing stratégique
Marketing stratégique TD
Business English
Séminaire Soft Skills
SEMESTER 2
Stratégie marketing digital
Stratégie marketing digital TD
Business Development
Business Development TD
Stratégie rh pour les entrepreneurs et managers
Stratégie rh pour les entrepreneurs et managers TD
Management de l'Innovation et et intelligence artificielle
Management de l'Innovation et et intelligence artificielle TD
Stratégie de communication
Stratégie de communication TD
Agilité stratégique face à l’urgence climatique
Agilité stratégique face à l’urgence climatique TD
Ateliers Carrière et conférences Leadership
Business English
Expérience en entreprise / rapport de synthèse
Séminaire Soft Skills
SEMESTER 3
Méthodologie du mémoire de fin d'étude
Business English
Atelier carrière & projets profesionnels
Séminaire Soft Skills
Stratégie Océan bleu
Prospection & Social selling
Gestion commerciale B2B et négociation grands comptes
Ingénierie Client et CRM
Etudes de marché approfondies
SEMESTER 4
Business English
Atelier carrière & projets profesionnels
Mémoire de fin d'étude & soutenance
Expérience professionnelle / rapport de synthèse
Management et suivi grands comptes
Développement international
Veille stratégique et appels d'offres
Stratégie d’influence et Lobbying
Mission Développement Commercial
Négociation avancée + Hackaton négociation DCF
- Project-based learning: case studies, team projects, association projects
- Co-construction of knowledge: flipped classrooms
- Blended learning: use of digital tools and videos to support diverse teaching methods, both in person and remotely
- Immersive learning: in the workplace (internships, work-study programmes, assignments, student associations)
Throughout the academic programme, students are assessed in multiple ways:
- Continuous assessments & Final Exams
- Final Dissertation (MFE): Students write a final dissertation and defend it in front of a jury composed of two professors. The validation of the MFE is one of the requirements for obtaining the degree.
The teaching staff assess students based on six key cognitive skills:
- Understanding: quizzes, matching exercises...
- Recognition: quizzes, matching exercises...
- Application of concepts and theories: practical exercises, simulations...
- Analysis: problem-solving, case studies...
- Immersion: case studies, critiques, assignments, business games
- Creativity: projects, entrepreneurship...
No bridging courses or equivalents: enrolment in the programme requires you to complete all modules in their entirety.
If you want to continue your studies after the M.Sc In Business Develoment & Management Commercial, you can!
You can, for example, subject to the prerequisites, decide to do a doctorate or a Master of Science in another speciality of your choice.
Working professionals can apply to have their skills acquired through professional experience recognised via a process known as Validation Of Prior Learning and Experience (VAE), provided their application is submitted at least 9 months before the graduation panel.
For more information, please contact our Admissions Department:
- E-mail: [email protected]
- Phone: 01 46 93 02 70
JOINING THE PROGRAM
Ideal for strengthening foundational knowledge in general management and beginning to specialise in a specific field.
- For students holding a Bac+3 or equivalent international qualification.
Admissions:
- For domestic students: based on application and motivational interview.
- For international students: based on application, motivational interview, and language test.
Application deadline: according to the competition procedures or the programme start date (except for international students requiring a visa, who must apply 8 weeks before the start date).
If you have a disability and wish to join us, you can find more information our accessibility page.
Ideal for gaining a strong specialisation and receiving a level 7 RNCP qualification.
- For students holding a Bac+4 or equivalent international qualification.
Admissions:
- For domestic students: based on application and motivational interview.
- For international students: based on application, motivational interview, and language test.
Application deadline: according to the competition procedures or the programme start date (except for international students requiring a visa, who must apply 8 weeks before the start date).
If you have a disability and wish to join us, you can find more information our accessibility page.