MSc Digital Marketing

"I chose IE because of its international aspect. I've just come back from an internship with an Australian start-up. There are so many opportunities and markets to be seized abroad!"

"In my 3rd year, as part of my work placement in Orange's External Communications Department, I worked on two major events: GQ Night Style in the Marais district and the Euro football tournament organised in France during the summer of 2016."

"All the work I did was very instructive. At the end of the year, I did my 'Sales Force' work placement in a Nicolas shop as an Agent Manager, where I gained a lot in terms of autonomy and rigour."

"A school of renown, which offers the opportunity to discover new horizons, even those which seem inaccessible to a student, the opportunity of professional integration as an apprentice allowing to integrate the strategic top of the hierarchy. In addition to the academic framework, a rich community life is part of the customs perpetuated by each Edecian."

"It was during my Masters in Business Law at the University of Cergy Pontoise that I decided to change direction and take a Masters at EDC Paris Business School in order to pursue an entrepreneurial project at the same time, namely the creation of a farm in the Congo. Following this 2-year adventure, I joined Doctolib, a start-up that was experiencing hyper-growth at the time, and helped to sell the product and develop the skills of the new sales staff who arrived. Today, I help managers to transform their company's sales culture and help a large number of entrepreneurs to excel in B2B sales, helping them to reach their first million euros in sales. What I recommend to future generations of our school is that they should never leave a course without asking themselves how they can apply this in their daily lives. Most of the things you want to achieve have already been achieved on some scale. So don't hesitate to take advice from former students in particular."

"I graduated in 2011 with a major in international management and am now Managing Director of Criteo in France.
It's a company that can compete with the biggest names in online advertising, such as Google and Facebook, and is even the leader in the online sales generation segment for e-tailers. I'm also Chairman of the IAB, a professional organisation that deals with online advertising issues. I'm passionate about new technologies. When you're passionate about something, you don't count the hours, you don't feel like you're working. It allows you to give your all, to push yourself and to stand out from the crowd. In my career, I've also been able to draw on the entrepreneurial spirit that I found at the EDC Paris Business School, this desire to make an impact. When you set up your own company, that's great, but managing to keep that spirit within a company where you're an employee is a great asset, and that's why you have to join the EDC. In fact, I'm the patron of the class of 2025 and I think very highly of them, so I'm delighted to be working with them

"The associations were a pillar of my training at EDC. They allowed me to set up numerous events with a great deal of freedom and to have responsibilities in the management of each of the projects. In my 4th year, I chose the International Business specialisation, where I was lucky enough to do the summer programme at the University of Berkeley. It was an incredible experience that brought me into contact with many different cultures and a spirit of excellence. I was then able to do my end-of-studies work placement in Rio de Janeiro for an events company and continue to learn about different cultures and ways of working. Today, I'm Collection Coordinator and a member of the CSR committee at Christian Louboutin. It's a company where I've rediscovered the initiative, cultural diversity and creativity that inspired me throughout my training.

"Straight from Toulouse, I spent 5 fantastic years at the EDC. From this experience, I will keep 2 things, which will remain engraved in me forever: friends for life and the discovery of a love for entrepreneurship. So much so that, straight after graduating, I launched my own start-up.
5 years later, after many ups and downs, I'm still going strong with the same energy and desire as when I started. And with 2 key values ingrained in me: ambition and integrity".

"A double graduate of the EDC "International Entrepreneurship" major and Sup de Luxe "MBA Luxury Brand Marketing & International Management" in 2019, I am currently Sales Director with the NIRU Group (leading diamond manufacturer in the Swiss watch market). I was lucky enough to be part of the very first 'English Track' class, with all courses in English from the 1st year. I have excellent memories of my student years, which included a very rich community life. The EDC enabled me to develop the 'resourcefulness' that is essential in a commercial profession.
Our network is OUR STRENGTH on the job market. Today, I'm involved in the Alumni Force EDC and Sup de Luxe associations, and I'm committed to enabling alumni to meet, get together, recommend each other and forge business relationships and friendships. As young adults, we
during our EDC years: this EDC soul is part of us!

"As a member of the class of 2016, specialising in E-Business in partnership with EfreiTech, I discovered and trained in digital professions for 2 years.
I went on to work for the UZIK agency in Paris for 4 years, where I developed rapidly. I had the opportunity to design ambitious communication tools for major brands such as Google, SFR, Hermes and Alibaba.

In 2020, I spotted an opportunity in the world of notaries and decided to set up the profession's first high-end communications agency. The client portfolio grew rapidly. The agency then experienced strong growth (€150k turnover in 6 months), which we supported with our first hires and the creation of new offerings in September 2021."