4th and 5th years in initial course​ and in English.


The aim of this program is to enable students to:

  • Manage a portfolio of products, services or brands
  • Have a strategic development vision
  • Master the conditions of commercial implementation


September 2022

Tuition Fees

  • French or UE students : 10 010€*
  • International students : 10 400€

* Tariff in force for the school year 2022/2023


Study plan

  1. Courses at EDC Paris Business School
  • Sustainable Management
  • Entrepreneurial Ecosysteme
  • Corporate Finance 
  • Project Management & Management information system
  • Diagnosis and Strategy of the Firm
  • Soft Skills Seminar
  • Business English


  1. Academic exchange for 6 months or intercultural internship / fixed-term contract for a minimum of 4 months abroad.

Specialisation courses

  • Consumer Behaviour
  • Brand Management        
  • Strategic Marketing
  • Communication Strategy
  • Market studies
  • Career Development WorkShops 
  • Business English
  • Mission marketing consulting

Specialisation courses

  • Marketing Distribution Network
  • Creation and Design
  • Community Management 
  • International Brand Management
  • Marketing and Innovation
  • Career Development WorkShops 
  • Methodology Master Thesis
  • English

“End of Studies” internship (6 months minimum)

  • Mälardalen University (Sweden): Master’s Degree in Marketing (Grade 4 or 5)
  • McGill University (Canada): Graduate Business Certificate in Digital Marketing
  • Richmond University - The American University in London: MBA in Business Studies
  • University of Saxion (Netherlands): Bachelor Degree in Marketing and  International Business (Grade 4)
  • University of California Los Angeles (UCLA) Extension: Graduate Certificate in Management

The Student-Entrepreneur Course is aimed at students who wish to create or take over a company while reconciling academic obligations and entrepreneurial requirements. The student-entrepreneur is coached by a teacher-researcher, a specialist in entrepreneurship, and mentored by an entrepreneur who is a graduate of the Grande Ecole program at EDC Paris Business School*. Selected students have access to the EDCube incubator.

*The project is submitted to the favourable decision of a jury composed of entrepreneurs and representatives of the support systems.

Assessment procedures

During the academic curriculum, students are assessed in various ways:

- Exams are specific to the teaching cycle: during the 1st cycle, exams (MCQ, knowledge tests, and application exercises) are mainly aimed at assessing the acquisition of knowledge. Thereafter, students are evaluated mainly through case studies, role-plays and project presentations.

- A written report is required after every internship in view of demonstrating the acquisition of skills.

- In the 5th year, students submit an End of Studies Thesis (EST) and defend it before a jury composed of two professors. The validation of the EST is one of the requirements for the diploma.


More generally, we use the following six levels of cognitive skills to assess our students:

- Understanding: quizzes, matching exercises, etc.

- Recognizing/Knowing: quizzes, matching exercises, etc.

- Applying : (practical exercises, simulations, etc.)

- Analyzing : (problem solving, case studies, etc.)

- Evaluating : (case studies, reviews etc.)

- Creating: (projects etc.)


Professors award bonus points for active participation, in class or on-line, when students contribute to a discussion forum.

Download the brochure


We remain at your disposal by e-mail: 

Pedagogical Director Master Cycle : Laura Haddad - informations@edcparis.edu

Contact for the Disability Advisor Isabelle Fontanella : ifontanella@edcparis.edu

Schooling contact : Sam Bun - informations@edcparis.edu

Career opportunities

  • Product Manager
  • Brand Manager
  • Market Manager
  • Marketing Project Manager


eventsMeet us

Evening "Discoveries" ONLINE- Thursday, November 12, 2020 from 5:00 pm to 7:00...
Day of preparation for the oral exams of the Sesame Competition from 6 to 7 p.m.
Immersion Experience
Evening "Discoveries" ONLINE- Thursday, November 12, 2020 from 5:00 pm to 7:00 pm
Evening "Discoveries" - Thursday, December 10, 2020 from 6 to 8 p.m.

What our students say about usTestimonials

Victoire Hossard
Class of 2017 - Founder of Chichi Castelnango
I started a business while studying at EDC Paris Business School. And in parallel, I integrated the Student Entrepreneur Course. This course is a great accompaniment from A to Z on all our business creation.
Margaux Lelux
Class of 2018 - Cofounder of OANI - To The Wall & Beyond
In the 3rd year, I worked, within the framework of my internship, within the Orange External Communication Department, on two major events: the GQ Night Style in the Marais district, and the Euro football organized in France during the summer of 2016.
Christelle Georget
Class of 2018 - Corporate Real Estate Consultant at CBRE
I chose "IE" for its international aspect. I have just returned from an internship with an Australian start-up. There are so many opportunities and markets to seize abroad!
Adrien Tabone
Class of 2019
All the missions carried out were rich of teaching. At the end of the year, I did my internship "Commercial Force" in a Nicolas shop as a Proxy Manager and I gained a lot of autonomy and rigor.
Julien Brassart
Class of 2020
I've lived in several countries and I speak 4 languages. The choice of EDC Paris Business School was obvious to me because I was looking for a school with an international opening and a course all in English.
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